A PASSION FOR PURE AND NATURAL PRODUCTS
Maria from ELLE "So your face creams and oil have moved permanently onto my bathroom shelf (and there isn't room for very many). Especially the cream is in my top ten – Rich – I'm very, very happy with it"
Anne P "Most relaxing facial I've ever had. The woman with the magical hands is brain-smart"
Eurowoman "There is good in every way in the natural and sustainable products, created by beautician Heidi Maltby"
Sarah B "My daughter gets your hand cream on her broken skin every night when she sleeps. It's the only cream that can moisturize them in less than a day, not even the best fat creams can do it like yours"
Alice Brunsø "If you are looking for ultimate pleasure, cuddling and well-being, Heidi's hands are a good choice"
Anette K. Poulsen "From the moment she puts her hands on your face, it's as if the legs lift off and float up under the ceiling"
The idea behind SMUK skincare is to create a Danish, natural and organic skincare range with consideration for sustainability, the environment and the next generation. This applies to both content, packaging and the entire production from AZ.
SMUK skincare was established in 2014 by skin therapist Heidi Maltby based on a desire to create her own skincare brand that both smelled good, felt delicious and had the desired effect. Without harming the environment.
All products from SMUK skincare are packed with active ingredients, vitamins and antioxidants - the ingredients are of the highest quality and carefully selected based on effect and fragrance.
Our goal is that you should feel pampered when you use the products - you should enjoy the scents and really feel the texture and effect that our products have. Together, it is what helps to give the products a delicious skin-feel.
All products are thoroughly tested by Heidi and her many clients in the popular beauty clinic, Naturlig Smuk, on Frederiksberg Allé. As a skin therapist and owner of the clinic, Heidi has countless women on the bench every day, and she often uses her own products in the facial treatments. The clients are also allowed to test the products under development, so that Heidi is constantly updated on the products' scent, feel, texture and effect.
Most of the products are filled in Miron glass bottles that allow the violet sunlight to penetrate the glass. In this way, it extends the life of the products and the freshness of the vitamins.
All products are processed as little as possible, and we always strive to preserve the natural, active and organic ingredients. We only use natural color and perfume, and the natural scent therefore comes from real flowers, plants and herbs. If a product smells of lavender, then there is real lavender extract in it and not a synthetically produced lavender scent. The same applies to colors and shine in our products - the golden color in OIL originates, among other things, from from sea buckthorn and wild blueberries, while the shiny effect in GOLDEN MOMENTS i.a. derived from the natural mineral MICA. The foaming effect in SOAP comes from coconut and not from sulfates.
We often use many of our oils as a preservative, as the vitamins in the oils naturally preserve. However, in some products it may be necessary to add other preservatives to prevent unwanted microorganisms, but this is always in a low concentration.